Profile
Tanya Carey
Tanya is a marketing professional with specialist experience in the travel and retail sectors. Tanya’s international career spans 12 years and covers the United Kingdom, Europe, North America and Australia.
Tanya has proven success of delivering marketing solutions that are innovative and effective. She readily acquires product knowledge and market intelligence in order to add value to the business from the outset. Tanya is also experienced with managing multi-stakeholder marketing programmes.
specialist expertise
Direct marketing
Direct mail - online/e-mail campaigns - customer relationship management (CRM) – loyalty programmes
Copywriting and content creation
Branding - advertising - brochures - direct mail - online content - promotions
Affinity and partnership marketing
Strategic alignment with compatible brands - joint promotions
Sponsorship and events
Sponsorship strategy - proposal assessment - event marketing
Marketing strategy and implementation
Communication channel selection - planning - brand development and campaign management
Canadian Tourism Commission - UK
McCluskey International, Destination Marketing - UK & Ireland
Rocky Mountaineer Vacations, Canada – UK & Europe
Sainsbury’s Supermarkets - UK
Phillips de Pury & Luxembourg, Auctioneers – UK & Europe
Tourism Vancouver Island, Canada – North America
Castle Towers Shopping Centre, Sydney - Australia
Southern Pacific Hotels (Parkroyal, Centra & Travelodge) - Australia
international experience
qualifications
Bachelor of Arts in Communication degree (Advertising & Marketing)
University of Canberra, Australia
Back to our team.
Marketing services
- Direct Marketing results
- Cost effective Email Marketing
- Effective Sales Communication
- Successful Campaigns
the blog
- Direct Mail - creative vs data
- SME campaign planning
- Creating effective brochures
- What is your proposition?
- Get your message right
- Eye tracking shapes marketing
- Producing effective copy
- Choosing Email or Direct Mail?